Hosted e-commerce platform with a large theme and app ecosystem.
Why we recommend it
For anyone selling physical products it removes payments, inventory and checkout as problems — and checkout is the part you least want to build.
Strengths
- Handles payments, tax and inventory
- Large theme and app ecosystem
- Reliable, well-tested checkout
Drawbacks
- Transaction fees unless you use Shopify Payments
- App costs accumulate
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