Animated text without keyframes. Editable templates, per-letter animators, 3D and path layouts, variable fonts, shaders. Export to MP4 or GIF right in the browser.
Why we recommend it
Swash it's faster for what designers actually need: a few seconds of motion for a post, a poster, a cover or a specimen. After Effects can do all of this, but it takes an hour of keyframes and a template you're afraid to touch. Social-video tools have text effects, but they're baked in and can't be edited afterwards. In Swash you open a template, type your words, drop in a photo if you need one, pick a preset and export. There's a free plan without sign-up, and a Figma plugin to bring your layout in as it is.
Keep in mind
- Swash is browser-only, so exports stall or fail on large projects and there is no offline use.
- Free tier watermarks MP4 and GIF exports and caps resolution and length.
- You cannot export to After Effects or Lottie, so work stays inside the browser editor.
Swash alternatives and related tools
Adobe After Effects
The professional standard for motion graphics and visual effects, used by broadcasters, filmmakers, and design teams worldwide.
Paid
Adobe Color
Adobe Color is a free tool for creating and exploring color harmonies, extracting palettes from images, and exploring…
Free
Adobe Firefly
Adobe Firefly is Adobe's generative AI integrated across Creative Cloud apps. Generate images, remove or expand objects, and…
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